Feb 17, 2020 ... About O'Mara Marketing & Media. We are a Digital Marketing agency specializing in SEO, Inbound, and SEM. We work both on a project basis ...---
Curated profile of Noelle O'Mara, Chief Marketing Officer, Tyson Foods including career history, news and intelligence, portfolio companies and investments. Chief Marketing Officer at Tyson Foods Location: Greater Chicago Area, IL Noelle O’Mara is Chief Marketing Officer of Tyson Foods, responsible for innovation and brand building across the enterprise to support the company’s overall growth strategy. A member of Tyson Foods’ enterprise leadership team, Noelle reports to President and CEO Noel White. Noelle oversees all aspects of the company’s growth efforts, including consumer insights and analytics, research and development, innovation and marketing effectiveness, and Tyson’s digital transformation. Prior to being named CMO, Noelle was senior vice president and general manager of two of the company’s billion dollar brands, Jimmy Dean and Tyson. Noelle joined Tyson in April 2016 as vice president, new business models. She led the company’s entree into ecommerce with the development and launch of Tyson Tastemakers meal kits. Before joining Tyson Foods, she was senior marketing director/general manager for Kraft Foods Group (now Kraft Heinz Company), where she led marketing and innovation for some of America’s most iconic brands. Noelle has a proven track record of building brands and high performance teams, the kind that accelerate growth and lead to top and bottom line results. She is focused on modernizing Tyson Food’s existing brands while mentoring the next generation of innovation. Noelle is the recipient of two Cannes Lions and an Effie award and has served as an Effie Worldwide judge for four years. She was also named to Crains Chicago 40 under 40 list.
May 30, 2019 ... O'Mara, who has more than 17 years of food marketing experience, joined Tyson Foods in April 2016 as vice president, new business models. Tyson Foods Names Noelle O’Mara Chief Marketing Officer Springdale, Ark. – May 30, 2019 – Tyson Foods, Inc. (NYSE: TSN) has appointed Noelle O’Mara to the newly created role of Chief Marketing Officer. O’Mara, who has more than 17 years of food marketing experience, joined Tyson Foods in April 2016 as vice president, new business models. She most recently served as general manager and senior vice president of two of the company’s billion dollar brands, Jimmy Dean® and Tyson®. In her new position, O’Mara reports to President and CEO Noel White and is responsible for innovation and brand building across the enterprise to support the company’s overall growth strategy. This includes overseeing consumer insights and analytics, research and development, innovation and marketing effectiveness. “Noelle has a proven track record of building brands and high-performance teams, the kind that accelerate growth and lead to results,” said White. “She’s focused on modernizing Tyson Foods’ existing brands while building the next generation of innovation.” Before joining Tyson Foods, O’Mara held senior level marketing positions with Kraft Heinz, where she led marketing and innovation for some of America’s most iconic brands. She is a graduate of the University of Wisconsin-Madison School of Business. Tyson Foods, Inc., (NYSE: TSN) is one of the world’s largest food companies and a recognized leader in protein. Founded in 1935 by John W. Tyson and grown under three generations of family leadership, the company has a broad portfolio of products and brands like Tyson®, Jimmy Dean®, Hillshire Farm®, Ball Park®, Wright®, Aidells®, ibp®, and State Fair®. Tyson Foods innovates continually to make protein more sustainable, tailor food for everywhere it’s available and raise the world’s expectations for how much good food can do. Headquartered in Springdale, Arkansas, the company had 121,000 team members at September 29, 2018. Through its Core Values, Tyson Foods strives to operate with integrity, create value for its shareholders, customers, communities and team members and serve as a steward of the animals, land and environment entrusted to it. Visit WWW.TYSONFOODS.COM.
May 30, 2019 ... A behemoth company needs a marketing role to match and that is exactly what Tyson Foods has done by appointing Noelle O'Mara to the ... Tyson Foods Names Noelle O’Mara Chief Marketing Officer This industry vet makes the jump to a newly created role that has landed her in the company's C-suite of execs A behemoth company needs a marketing role to match and that is exactly what Tyson Foods has done by appointing Noelle O’Mara to the newly created role of Chief Marketing Officer. Noel White, President and CEO, Tyson Foods “Noelle has a proven track record of building brands and high-performance teams, the kind that accelerate growth and lead to results,” said President and CEO Noel White. “She’s focused on modernizing Tyson Foods’ existing brands while building the next generation of innovation.” Noelle O'Mara, Chief Marketing Officer, Tyson Foods O’Mara reports to White in her new role and is responsible for helping to support the company’s overall growth strategy through innovation and brand building across the enterprise. This position includes overseeing consumer insights and analytics, research and development, innovation, and marketing effectiveness. Bringing more than 17 years of food marketing experience to her role, O’Mara joined Tyson Foods in April 2016 as Vice President of New Business Models, according to a press release. In her most recent position she served as General Manager and Senior Vice President of Jimmy Dean® and Tyson®—two of the company’s billion dollar brands. Tyson Foods has appointed Noelle O’Mara to the newly created role of Chief Marketing Officer Before jumping on board with Tyson Foods, O’Mara held senior level marketing positions with Kraft Heinz. She is a graduate of the University of Wisconsin-Madison School of Business.
In 1976 Paul and Cynthia O'Mara decided to start “O'Mara Farms”. Their vision
was to produce high-quality food to feed as many people as possible. Their first ...
May 30, 2019 ... Industry veteran Noelle O'Mara will lead Tyson Foods marketing department in
Chicago for brands like Jimmy Dean and Hillshire Farm.
Jun 1, 2019 ... O'Mara's identity and market positioning are fully consistent with those of Aquafil Group. This compatibility accelerates the globalization process ... Aquafil strengthens its position in the USA: acquired O’Mara Incorporated for USD 40.5 million Arco (Italy), May 31, 2019 – Today Aquafil S.p.A. [ECNL:IM] finalized the acquisition of 100% of O’Mara Incorporated for a total consideration equal to USD 40.5 million. The deal was completed through the Group’s U.S. subsidiary, Aquafil USA Inc. O’Mara Incorporated – founded in 1970 – produces nylon, polypropylene and polyester fibres mainly in solution-dyed colors in its plant based in Rutherford College, North Carolina. In 2018, O’Mara reported a turnover of USD 40.1 million, with margins in line with those of Aquafil Group. Integration of O’Mara into Aquafil Group O’Mara’s identity and market positioning are fully consistent with those of Aquafil Group. This compatibility accelerates the globalization process of the textiles business, with positive consequences for ECONYL® and Dryarn® products as well. O’Mara will provide access to a broader product range, thereby driving further development of the US market in the sectors of athletic apparel, hosiery, fashion and accessories. As a result of the production activity in the USA, the Group will benefit also from the trade agreements between the US federal government and certain Central and South American countries (CAFTA), which allow for exemptions from US tariffs on apparel produced in the latter countries using yarns of US origin. Aquafil S.p.A. funded the acquisition through a privately placed bond subscribed by Pricoa Capital Group, a member of the US insurance group Prudential Financial Inc., for a total amount of €40.0 million, with a term of ten years, including an initial interest-only period of three years, and an annual fixed rate of 1.87%.
View Matthew O'Mara's profile on LinkedIn, the world's largest professional ... As
an Executive Recruiter specializing in Marketing and Market Research, I can ...
Mar 8, 2017 ... Levels of Ethical Quality of Metaphor in Stock Market Reporting. Michael O'Mara‐ Shimek. Michael O'Mara‐Shimek is a Lecturer at the Arts ... Business and Society ReviewVolume 122, Issue 1 Levels of Ethical Quality of Metaphor in Stock Market Reporting While many news media organizations offer guidelines about specific journalism practices such as fact checking, attribution, mandatory referrals, etc., to promote quality and integrity of their news products in congruence with the publicly defended principles of journalism ethics such as truthfulness, objectivity, and balance, that news companies of all editorial positions defend, it appears that news media organizations have not benefitted from the more than 30 years of research in Cognitive Linguistics demonstrating how metaphor influences how readers perceive events in the news and how it impacts their attitudes and behavior. Focusing on stock market reporting, this article identifies and explores levels of ethical quality in metaphor production by financial news media providers because improving the ethical quality of specific news reporting mechanisms is one step toward improving the ethical quality of news media organizations as a whole. In this model, high levels of ethical quality, or trustworthiness in metaphor, is the result of achieving high levels of communicative accuracy. Communicative accuracy is the product of metaphorical efficiency, or the lowest ratio of cognitive force—input‐output—needed by financial news consumers to process metaphor in order to stimulate predictable entailments, or limited creative and exploratory thought, resulting in high cognitive efficiency. Low ratios of cognitive force is achieved by using metaphors that reduce domain disparity in semantic fields employing domain concepts that are as familiar to the public or as similar in salient semantic features as possible. In the Appendix, this article provides a step‐by‐step rubric for implementing this model for journalists and editors in the production and editing phases.